Design-led projects fail in the gap between the mood board and the order sheet. Assign the decisions, and the gap closes.
Decision ownership
Designer owns colour, sheen, design family and hardware aesthetics; contractor owns sizes, boring, clearances and sequencing; the sprayed sample is the shared contract. Write these three sentences into the project and disputes evaporate.
Translating the board
'Warm minimal with texture' becomes: slab perimeter RAL 9001 matte, fluted island in Aspen sage satin, brass edge pulls. Our catalog's named designs give both sides a common vocabulary — reference names in every document.
The technical veto
Contractor flags physics early: gloss on kid-height drawers, push-latch on heavy pans, dark matte at a sun wall. Offering the adjacent solution ('same look, satin') keeps intent alive and callbacks unborn.